世界の先進的思想は、地球温暖化対策として、エコを提唱しています。
その提唱は、マスコミやインターネット、人類の良識に依って広まり、
今世紀の大きなテーマとして、捉えられるところまでになっています。
現在先進国を中心に、政策として、経済を支える大企業の責務として、
社会構造のあらゆる階層にまで、エコへの意識は浸透しました。
昨日夕刊に、大都市デパートのクリスマス商戦に備えた広告塔として、
巨大なクリスマスツリーを彩る電飾についてのエコ記事がありました。
それは自然樹木を伐採、使用後廃棄していたものを金属製に替えた。
巨大ツリーの電飾もLED2万個と太陽光発電併用したとありました。
しかし本当に省エネを考えるなら、もっと他の広告方法があるのでは、
例えば、地味であっても心に訴えるエコとか、勿体ない思想とか、
企業事情を正確に表現する方法とか、あるのではと私は感じました。
巨額マネーや派手なイメージでエコを謳い、それを殊更持ち上げる商法、
まだまだ世界は、エコというエゴ看板だけが先行しているように感じます。
As the global warming measure, as for the cutting-edge thought in the world, it is proposing eco.
The eco proposal became by it spread about the mass communication, the Internet and the good sence of the human race as the maximum theme in this century and taking the heart of the people all over the world barely.
The eco consciousness penetrated all the hierarchies of the social structure as the policy and the duty of the big businesses to support economy by mainly in the advanced.
As for the illumination which colors a huge Chirstmas tree as the advertising pillar who prepared for the Christmas sales battle at the great city department store at the evening paper yesterday, there was an article of the eco.
The former Chirstmas tree carried a tree in the felling and behind the display, it was repeating an abandonment.
It replaced it with the made metal Chirstmas tree of 15 m which will continue from this time.
Then, the decorations of the Chirstmas tree made LED20, 000 use and photovoltaic generation use.
However, I think.
If thinking of the energy saving really, is there not an other way to advertise more?
For example, it felt that there were eco which resorts to the heart, a wasteful thought, a way and a lot of ways of expressing a corporate situation correctly even if it was subdued.
The company is using eco as the means which draws in customers in the huge money and the showy image.
Also, the mass communication to lift it especially and the commercial law to try lift are being carefree.
Only for the ego signboard, the eco, to be precedent about the world, I still think.
その提唱は、マスコミやインターネット、人類の良識に依って広まり、
今世紀の大きなテーマとして、捉えられるところまでになっています。
現在先進国を中心に、政策として、経済を支える大企業の責務として、
社会構造のあらゆる階層にまで、エコへの意識は浸透しました。
昨日夕刊に、大都市デパートのクリスマス商戦に備えた広告塔として、
巨大なクリスマスツリーを彩る電飾についてのエコ記事がありました。
それは自然樹木を伐採、使用後廃棄していたものを金属製に替えた。
巨大ツリーの電飾もLED2万個と太陽光発電併用したとありました。
しかし本当に省エネを考えるなら、もっと他の広告方法があるのでは、
例えば、地味であっても心に訴えるエコとか、勿体ない思想とか、
企業事情を正確に表現する方法とか、あるのではと私は感じました。
巨額マネーや派手なイメージでエコを謳い、それを殊更持ち上げる商法、
まだまだ世界は、エコというエゴ看板だけが先行しているように感じます。
As the global warming measure, as for the cutting-edge thought in the world, it is proposing eco.
The eco proposal became by it spread about the mass communication, the Internet and the good sence of the human race as the maximum theme in this century and taking the heart of the people all over the world barely.
The eco consciousness penetrated all the hierarchies of the social structure as the policy and the duty of the big businesses to support economy by mainly in the advanced.
As for the illumination which colors a huge Chirstmas tree as the advertising pillar who prepared for the Christmas sales battle at the great city department store at the evening paper yesterday, there was an article of the eco.
The former Chirstmas tree carried a tree in the felling and behind the display, it was repeating an abandonment.
It replaced it with the made metal Chirstmas tree of 15 m which will continue from this time.
Then, the decorations of the Chirstmas tree made LED20, 000 use and photovoltaic generation use.
However, I think.
If thinking of the energy saving really, is there not an other way to advertise more?
For example, it felt that there were eco which resorts to the heart, a wasteful thought, a way and a lot of ways of expressing a corporate situation correctly even if it was subdued.
The company is using eco as the means which draws in customers in the huge money and the showy image.
Also, the mass communication to lift it especially and the commercial law to try lift are being carefree.
Only for the ego signboard, the eco, to be precedent about the world, I still think.
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