セブン&アイ コンビニPB世界展開 3万6000店で 原料を一括調達 3年で売上高1兆円をめざす
Seven &i Holdings Co.,Ltd. will start to market the so-called private-brand products extensively in its all outlets scattered worlwide.It will develop the products centering on those sold at its convenience stores called "SEVEN ELEVEN," the number of which are about 36,000 in total in the world. Specifically,it will purchase materials for foods and others in a package deal and committ productions to other firms in order to reduce the costs. Thus with 20-30% lower prices than those of the conventional products,it intends to enhance its sales of private-brand products to 1 trillion yen in around 3 years.
Seven &i Holdings Co.,Ltd. will start to market the so-called private-brand products extensively in its all outlets scattered worlwide.It will develop the products centering on those sold at its convenience stores called "SEVEN ELEVEN," the number of which are about 36,000 in total in the world. Specifically,it will purchase materials for foods and others in a package deal and committ productions to other firms in order to reduce the costs. Thus with 20-30% lower prices than those of the conventional products,it intends to enhance its sales of private-brand products to 1 trillion yen in around 3 years.