Wing Chun for Hong Kong Airlines Flight Attendants
Hong Kong Airlines TV Commercial launch cum signing ceremony
Hong Kong Airlines released a brand new TV commercial, to promote its service and new branding campaign “Fresh, very Hong Kong” with Wing Chun martial art artistes Rose Chan and Dennis To as its service promotion ambassadors.
With a combination of Chinese traditional culture and modern fashion style, Ms. Rose Chan, the actress of this TV commercial, shows a series of martial art moves while promoting the different destination routes of Hong Kong Airlines with a slight twist at the end. She represents a Hong Kong Airlines flight attendant.
Hong Kong Airlines also announce that Wing Chun class will be one of the basic training for all its flight attendants in an effort to improve body and mind. This is to meet the upcoming challenges ahead when providing the best of service to the customer under any circumstances during flight. The first course was conducted by Mr. Checkley Sin, the chairman of National Arts Holding Limited and also a master of Wing Chun. As an assistant teacher, Rose also led those flight attendants to a performance of Wing Chun to the guest during the press conference.
“We will bring more surprises to the public later, including a higher standard of in-flight services, with a fresh attitude, to reiterate our branding theme: ‘Fresh, very Hong Kong’.” Said Mr. Yang Jianhong, the president of Hong Kong Airlines.