I don't like it, Not me

The heretics look at the status quo and say,

"This will not stand. I can't abide this status quo.
I am wiling to stand up and be counted and move things forward.
I see what the status quo is; I don't like it."



That insted of looking at all the little rules and following
each one of them, that instead of being what I call a sheepwalker
-- somebody who's half asleep, following instructions, keeping
their head down, fitting in --every once in a while someone stands up
and says, "Not me."
someone stands up and says, "this one is important. We need to
organize around it."

And not every one will. But you don't need every one.
You just need a few people -- who sill look at the rules,
realize they make no sense, and realize how much they want to be
connected.



―Seth Godin

THE IDEA OF "TRIBES"

There is good news around the corner -- really good news.
I call it the idea of TRIBES.

What tribes are, is a very simple concept that goes back 5,000 years.
It's about leading and connecting people and idea.
And it's something that people have wanted forever.

Lots of people are used to having a spiritual tribe,
or a church tribe, having a work tribe, having a community tribe.

But now, thanks to the internet, thanks to the explosion of mass media,
thanks to a lot of other things that are bubbling through our society
around the world, tribes are everywhere.

The internet was supposed to homogenized everyone by connecting us all.
Instead what it's allowed is silos of interest.

The people on the fringes can find each other, connect and go somewhere.


―Seth Godin

Social stress test

In a study designed to stress you out. It's called the social stress test.
The evaluators have been trained to give the perticipants dis couraging,
non-verbal feedback.

And time for part two: a math test.
the experimenter has been trained to harass you during it.

Now, if you were actually in this study, you'd probably be a little stressed out.
Your heart might be pounding, you might be breathing faster, maybe breaking out
into a sweat.

And normally, we interpret these physical changes as anxiety or signs that
we aren't coping very well with the pressure.


But what if you viewed them instead as signs that your body was energized,
was preparing you to meet this challenge?

Now that is exactly what participants were told in a study conducted
at Harvard University.

Before they went through the social stress test, they were taught to rethink
their stress response as helpful.

That pounding heart is preparing you for action.
If you're breathing faster, it's no problem.
It's getting more oxygen to your brain.

And participants who learned to view the stress response as helpful
for their performance, well, they were less stressed out, less anxious,
more confident, but the most fascinating finding to me
was how their physical stress response changed.



―Kelly McGonigal: How to make stress your friend

There's a mismatch between what science knows and what business does.

Glucksberg did another experiment similar to this
where he presented the problem in a slightly different way,
like below. Okay?



Attach the candle to the wall so the wax doesn't drip onto the table.
Same deal.

You: We're timing for norms.
You: We're incentivizing.

What happened this time?
This time, the incentivized group kicked the other group's butt.

Why? Because when the tacks are out of the box,
it's pretty easy isn't it?



If-then rewards work really well for those sorts of tasks,
where there is a simple set of rules and a clear destination
to go to.

Rewards, by their very nature, narrow our focus, concentrate the mind;
that's why they work in so many cases.

And so, for tasks like this, a narrow focus, where you just see
the goal right there, zoom straight ahead to it, they work really well.

But for the real candle problem, you don't want to be looking like this;
The solution is not over here. The solution is on the periphery.
You want to be looking around.

That reward actually narrows our focus and restricts our possibility.


―Dan Pink: The puzzle of motivation

Rewards often doesn't work or often do harm

I want to tell you about an experiment using the candle problem,
done by a scientist named Sam Glucksberg,
who is now at Princeton University in the U.S.

This shows the power of incentives.

Here's what he did. He gathered his participants.And he said,
"I'm going to time you. How quickly you can solve this problem?"

To one group he said,
"I'm going to time you to establish norms, averages
for how long it typically takes someone to solve this sort of problem."

To the second group he offered rewards. He said,
"If you're in the top 25 percent of the fastest times,
you get five dollars.
If you're the fastest of everyone we're testing here today,
you get 20 dollars."

QUESTION: How much faster did the second group solve the problem?

ANSWER: It took them, on average, three and a half minutes longer.



―Dan Pink: The puzzle of motivation

Seth Godin; How to get your ideas to spread ②

The thing that's going to decide what gets talk about, what gets done, what gets changed, what gets purchased, what gets built, is; is it REMARKABLE?

And REMARKABLE is a really cool word because we think it just means neat, but it also means -- worth making a remark about. And that is the essence of where idea diffusion is going.

Seth Godin; How to get your idea to spread

Consumers don't care about you at all; they just don't care.
Part of the reason is -- they've got way more choices then they used to,
and way less time.



And in a world where we have too many chices and too little time,
the obvious thing to do is just ignore suff.

And my parable here is you're driving down the road and you see a cow,
and keep driving, because you've seen cows before.
Cows are invisible. Cows are boring.
Who's gonna stop and pull over and say -- oh, look, a cow. Nobody.



But if the cow was purple, you'd notice it for a while.
I mean, if all cows were purple you'd get bored with these, too.

THE BELIEF THAT STRESS IS BAD FOR YOU

A study tracked 30,000 adults in the United States for eight years,
and they started by asking people,

"How much stress have you experienced in the last year?"

They also asked,

"Do you believe that stress is harmful for your health?"

And then they used public death records to find out who died.

People who experienced a lot of stress in the previous year
had a 43 percent increased risk of dying.

But that was only true for the people who also believed
that stress is harmful for your health.

People who experienced a lot of stress but did not view stress
as harmful were no more likely to die.

In fact, they had the lowest risk of dying of anyone in the study,
including people who had relatively little stress.

Now the researchers estimated that over the eight years
they were tracking deaths, 182,000 Americans died prematurely,
not from stress, but from the belief that stress is bad for you.

That is over 20,000 deaths a year.
Now, if that estimate is correct, that would make believing
stress is bad for you the 15th largest cause of death
in the United States last year, killing more people
than skin cancer, HIV/AIDS and homicide.

――Kelly McGonigal TED

3 RULES TO SPARK LEARNING

◆Rule number one: Curiosity comes first

Questions can be windows to great instruction,
but not the other way around.


◆Rule number two: Embrace the mess

All teachers know that learning is ugly.
And just because the scientific methid is allocated
to page five of section 1.2 of chapter one
of the one that we all skip.

Trial and error can still be an informal part
of what we do every single day.


◆Rule number three: Practice reflection

What we do is important. It deserves our care,
but it also deserves our revision.

Can we be the surgeons of our classrooms?
As if what we are doing one day will save lives.
Our students are worth it.
And each case is different.

Habit1:Be Proactive

Your life is a proactive your values, not your feelings.
Your life is a proactive your decision, not your conditions.

To be proactive means you take initiative to do what ever necessary to make good things happen.
Another words, you are the creative force of your own life.

途中あんまり聞き取れなかった。

THE CANDLE PROBLEM

A psychologist named Karl Duncker created this in 1945.

He brought the experiment subjects into a room and he said,
I give you a candle, some thumbtacks and some matches.
And he said to them,
Your job is to attach the candle to the wall so the wax doesn't drip onto the table.
Now what would you do?

Some idea like this; Light the match, melt the side of the candle, try to adhere it to the wall.
this kind of the way to try doesn't work.

And eventually after five or 10 minutes, most people figure out the solution, which you can see below.



The key is to overcome what's called functional fixeness.

Dan pink; The puzzle of motivation

THE CANDLE PROBLEM
A psychologist named Karl Ducker created in 1945

AN EXPERIMENT using the candle problem
done by a scientist named Sam Glucksberg.
at Princeton University in the U.S.

A STUDTY of some MIT students sposored by The Federal Reserve Bank of the U.S.
done by Dan Ariely ;one of the great economist

51 STUDIES of pay-for-performance palas inside of companies
looked by LSE; London School of Economics

and FedEx day, 20 percent time, ROWE and Wikipedia model.

Why do we sleep?

I listened to this.

Neuroscientist Russel Foster.

I need English subtitle.

<iframe src="http://embed.ted.com/talks/lang/ja/russell_foster_why_do_we_sleep.html" width="560" height="315" frameborder="0" scrolling="no" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe>

If you're an average sort of person, 36 percent of your life will be spent asleeep, which means that if you live to 90 then 32 years will have been spent entirely asleep.

Dan Pink: The puzzle of motivation

Watch this.

http://www.ted.com/talks/lang/jal/dan_pink_on_motivation.html

これで英語を倍速再生

このアプリ使ってみたけど結構いい。mp3変換必要だけど。
倍速再生で英語聴く。

「Audipo ～倍速再生、耳コピ、リスニングに～」をチェック！