Marketing Resource Management Market: Demand for Personalized Brand Image to Boost Adoption

The report on marketing resource management (MRM) market offers key insights on demand and supply scenario of marketing resource management (MRM) worldwide. The marketing resource management (MRM) market report delivers a thorough analysis of the historical outlook of the marketing industry, current trends and evolving marketing approaches that hold significant influence in transforming the marketing resource management (MRM) marketplace.

Marketing resource management (MRM) refers to a system that assists organizations to manage and enhance marketing efficiencies. Marketing resource management (MRM) systems are delivered in the form of marketing resource management software that manages range of functions such as marketing budget, resources, IT assets and product offerings.

Marketing resource management market continues to remain largely concentrated among the emerging companies, while Tier 1 market players are focusing on global expansion through acquisition of their local competitors, according to a new Fact.MR study. Aprimo LLC’s acquisition of ADAM Software to offer integrated marketing operation solutions, and Broadridge Financial Solutions Inc.’s acquisition of MackayWilliams for expanding its market intelligence business, are primary examples of such expansion strategies of leading players.

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Table of Content

1. Executive Summary

     1.1. Market Overview

     1.2. Market Analysis

     1.3. Opportunity Assessment in Marketing Resource Management Market

     1.4. Wheel of Fortune

 

2. Market Introduction

     2.1. Market Introduction

     2.2. Market Definition

     2.3. Market Taxonomy

 

3. Market Dynamics Associated Industry Assessment

     3.1. Growth Drivers and Impact Analysis

     3.2. Prominent Market Challenges and Impact Analysis

     3.3. Market trends and Impact Analysis

 

4. Global Marketing Resource Management Market Analysis and Forecast

     4.1. Global Marketing Resource Management Market Outlook

            4.1.1. Market Value (US$ Mn) Forecast and Analysis

            4.1.2. Regional Demand Assessment

     4.2. Global Marketing Resource Management Market Analysis by Product Type

            4.2.1. Marketing Reporting And Analytics

            4.2.2. Capacity Planning Management

            4.2.3. Financial Management

            4.2.4. Creative Production Management

            4.2.5. Project Management

            4.2.6. Brand And Advertising Management

            4.2.7. Market Attractiveness Analysis by Product Type

            4.2.8. Key Trends

To be Continue…………………………

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Surging demand for control of digital assets, along with higher return on investments (ROI), continue to remain key growth determinants for the marketing resource management market in the long run. Provision of real-time and consistent intelligence, which entails improved productivity of IT resources, in combination with effective diagnostic approach of marketing resource management solutions will further fuel their demand in among enterprises.

In the throes of the modern marketing transformations, B2C marketers are rethinking the role of marketing resource management, with a tranche of new user-friendly tools substituting legacy MRM solutions with agile alternatives. Current marketing resource management market is highly fragmented in nature, with several vendors offering overlapping functionality.

The competitive landscape section offers a dashboard view of leading players in the marketing resource management (MRM) market. Detailed company profiles can be found that deliver product offerings, key business strategies and market shares. Few of the key players profiled in the marketing resource management (MRM) market report include Aprimo, LLC, BrandMuscle, Inc., IBM Corporation, Broadridge Financial Solutions, Inc., Percolate Industries, Inc., SAP SE and Bynder B.V.

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Technology Remains Highly Preferred amidst Emergence of Competitive RPA Solutions

According to the Fact.MR report, volume sales of the Blue Prism technology services is envisaged to increase by 35.6% in 2018 over 2017. The report remains bullish on remarkable growth prospects of the Blue Prism technology services market through 2028, as diverse end-user industries are willing to make long-term investments in Blue Prism technology services to expand their productivity.

Blue Prism Technology Remains Highly Preferred amidst Emergence of Competitive RPA Solutions

Growing adoption of Robotic Process Automation (RPA) in back-office processes can be traced to its inception. According to Blue Prism Group Plc., a pioneer of RPA, till the first half of FY2018, over 1,000 organizations have used the platform.

Amidst the emergence of several new competitive technologies in the RPA market, adoption rate of the Blue Prism technology is on the rise. Blue Prism’s consistent development in terms of ecosystem expansion, continued product differentiation and talent acquisition are driving new users to the platform. Increasing success stories of faster deployment and increased return on investment are also driving the adoption among key end-users.

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Table of Content

1. Executive Summary – Global Blue Prism Technology Services Market
   1.1. Market Summary
   1.2. FACT.MR Analysis and Recommendations
   1.3. Market White Spaces - Opportunity Assessment


2. Market Overview
   A definition of Blue Prism Technology Services and related market taxonomy
   2.1. Market Introduction
   2.2. Market Definition
   2.3. Market Taxonomy


3. Market Dynamics
   3.1. Growth Drivers
   3.2. Industry Challenges
   3.3. Market trends


4. Associated Industry and Key Indicator Assessment
   A comprehensive analysis on the interplay of key factors influencing the global Blue Prism Technology Services market
   4.1. IT Services Market By Region
   4.2. Forecast Factors and Relevance of Impact
   4.3. Macro - Economic factors influencing demand
   4.4. Scenario Forecast (Demand in optimistic, likely and conservative market conditions)
   4.5. Wheel of Fortune Opportunity Analysis
   4.6. Market Evolution
   4.7. Robotic Process Automation: The Gap Filled
   4.8. Blue Prism Facts
   4.9. Survey
   4.10. Market Extraction


5. Global Blue Prism Technology Services Market Analysis and Forecast
   5.1. Global Blue Prism Technology Services Market Outlook
   5.1.1. Market Value Forecast and Analysis
   5.2. Global Blue Prism Technology Services Market Outlook By Region
   5.2.1. Region Wise Assessment
   5.2.1.1. North America Market Value Share
   5.2.1.2. Latin America Market Value Share
   5.2.1.3. EMEA Market Value Share
   5.2.1.4. APAC Market Value Share

To be Continue…………………..

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Segmentation

The Blue Prism technology services market is broadly segmented according to geographical regions, service types, enterprise types, and end-user industries. According to the geographical regions, the Blue Prism technology services market is segmented into four regions – North America, Latin America, Europe and Middle East & Africa (EMEA), and Asia Pacific (APAC).

Based on the types of Blue Prism technology services, the Blue Prism technology services market is segmented into four types of services – advisory services, training services, maintenance and support, and implementation services. According to the enterprise size, the Blue Prism technology services market is segmented into SMEs and large enterprises.

By end-user industries, the Blue Prism technology services market is categorized into leading end-user industries of Blue Prism technology services, including IT & Telecom, healthcare and life science, BFSI, travel, transportation, and logistics, and utilities and energy.

Competitive Landscape

Fact.MR report provides readers with detailed information about Blue Prism Competitors, such as Blue Prism Group Plc., Accenture Plc., Deloitte Touche Tohmatsu Limited, Ernst & Young LLP, Avanade Inc., Agilify Automation, Virtual Operations Ltd., Neoops Inc., Dirwa, and Quanton Limited.

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Airport Runway FOD Detection Systems Market: Manufacturers Focusing on High Precision-Control

A recent report on airport runway FOD detection systems market has been added to the extensive Fact.MR repository. This report on airport runway FOD detection systems market offers an all-inclusive evaluation of the airport runway FOD detection systems market coupled with in-depth qualitative insights and verifiable projections. The projections for airport runway FOD detection systems market included in this research study have been gleaned using proven research approaches and assumptions.

Airport Runway FOD Detection Systems Market revenues are likely to witness a decline in 2018, after surpassing US$ 100 million in revenues in 2017. A new study by Fact.MR projects global revenues to grow at a healthy 4% CAGR through 2028. The report opines that market prospects will continue to be heavily influenced by overall investment in airport infrastructure development by governments around the globe.

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Chapter wise Analysis

Chapter 1- Executive Summary

The first chapter offers a brief summary of the airport runway FOD detection systems market, by offering insights on segments and pervasive trends governing the growth of airport runway FOD detection systems market.

 Chapter 2- Market Overview

This chapter offers a quick introduction to the market along with a well-articulated definition of the product ‘airport runway FOD detection system’. Additionally, this chapter also offers a quick look at the taxonomy of airport runway FOD detection systems market and insights associated with it.

Chapter 3- Airport Statistics

This chapter offers an exhaustive coverage of the airport statistics, which is a key factor in determining projections for airport runway FOD detection systems market. It provides cumulative insights on the air traffic analysis, airport network analysis, passenger fleet opting for airlines, new and upcoming airline projects, and many more.

Chapter 4- Associated Industry and Key Indicator Assessment

This chapter in the airport runway FOD detection systems market report talks about dynamics such as drivers, restraints, and trends that play a crucial role in shaping the airport runway FOD detection systems market. Moreover, it also entails a value chain analysis of the airport runway FOD detection systems market and analysis of macro-economic factors that are essential for gauging the growth of airport runway FOD detection systems market. Chapter 5- Airport Runway FOD Detection

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Segmentation

The research study on airport runway FOD detection systems market consists of a detailed market taxonomy of airport runway FOD detection systems market. The component types available in the airport runway FOD detection systems market can be classified as hardware and service. The hardware segment in the airport runway FOD detection systems market is further classified into two types- stationary and mobile. The services segment in the airport runway FOD detection systems market has been classified into installation, support and maintenance, and training. The end-users in the airport runway FOD detection systems market are civil and military. Moreover, the airport runway FOD detection systems market has been gauged across key regions including Americas, Europe, APAC, and MEA.

Competitive Landscape

The report on airport runway FOD detection systems market features the key players operating in the market. The leading market players of the global airport runway FOD detection systems market include are Xsight Systems Ltd., Moog, Inc., Trex aviation systems, The Stratech Group Limited, Argosai technology, Pavemetrics Systems Inc. , Hitachi Kokusai Electric Inc., and Rheinmetall Italia S.p.A. Leading market players in the airport runway FOD detection systems market are vying to strengthen their foothold by adopting effective strategies for geographical expansions and product diversifications.

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Airport Retailing Consumer Electronics Market Analysis

Fact.MR envisages that prospects for consumer electronics in airports are expected to remain promising, with the airport retailing consumer electronics market to grow at a CAGR of 6.3% in terms of value throughout the period of forecast, 2018-2028.

The airport retailing consumer electronics market valuation is likely to remain influenced by growing number of airports. Sales of consumer electronics in airports are projected to remain concentrated in the Southeast Asian (SEA) countries, making the region a lucrative market for airport retailing consumer electronics. India is poised to showcase higher market attractiveness in SEA during the forecast period on the back of steady economic development coupled with rising air tourism, according to the report.

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Segmentation

The airport retailing consumer electronics market is broadly segmented according to the product types, airport size, sales channel, store location, and geographical regions. Based on product types, the airport retailing consumer electronics market is segmented into two main categories – electronic devices and accessories. Based on the airport sizes, the airport retailing consumer electronics market is segmented into large, medium, and small airports.

Depending on the sales channels for airport retailing consumer electronics, the market is segmented into two types – hypermarkets/supermarkets and specialty retail stores. The airport retailing consumer electronics market is segmented into three store locations – presecurity (landside), postsecurity (airside) and aero cities. Based on geographical regions, the airport retailing consumer electronics market is segmented into North America, Latin America, Western Europe, Eastern Europe, China, Japan, Southeast Asia and rest of Asia Pacific, and Middle East & Africa.

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Airport Retailing Consumer Electronics Companies Eye Growth Opportunities in Emerging Markets

According to a report by Airports Council International, emerging economies, including China, India, the United Arab Emirates, and Indonesia, are likely to account for more than 60% of the global air passenger traffic by 2040. With the increasing air activities in developing countries, regions such as Asia Pacific and Middle East & Africa (MEA) remain one of the leading attractions for airport retailing consumer electronics vendors.

This is expected to encourage players in the airport retailing consumer electronics market to expand their footprint in MEA and Asia Pacific in the upcoming years. Dufry AG, a Swiss travel retailer and a leading player in the airport retailing consumer electronics market, recently signed a new contract to operate a 2,300 m² with two duty-free stores at Perth Airport Pty Ltd (PAPL), Australia. The company’s goal to establish a stronger foothold in Asia, Eastern Europe, Middle East, and Australia is underpinned by its significant investments in its travel retail stores at popular airports in these regions, such as Sharjah International Airport.

The Fact.MR report provides comprehensive information about recent developments in the airport retailing consumer electronics market. With the help of detailed financial information about leading airport retailing consumer electronics market players, the report helps readers to understand the competitive landscape of the airport retailing consumer electronics market. The airport retailing consumer electronics market players featured in the report are Durfy AG, Crystal Media, Royal Capi-Lux ('Capi'), InMotion, Dubai Duty Free, Lagardere Travel Retail, Bahrain Duty Free Shop Complex, and Regstaer Duty Free.

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G Suite Technology Services Market Report

Fact.MR recently published a market research report titled “G Suite Technology Services Market Forecast, Trend Analysis and Competition Tracking – Global Review 2018-2028”. The report is a comprehensive representation of the most important growth parameters of the G Suite technology services market, which can help readers to understand growth prospects of the market.
Readers can learn about the lucrative opportunities in the G Suite technology services market and other factors that remain instrument in the market growth during the assessment period.

G Suite technology services market reported a revenue generation of nearly US$ 214 Mn in 2017 and is expected to witness a 1.2x growth in 2018, according to Fact.MR estimations. Overall market growth is likely to be driven by,

• Growing emphasis on the utilization of business productivity tools


• Small and medium organizations leveraging concise and affordable business solutions offered by Google Cloud


• Ongoing cloud migration across industries


• Identification of collaborative tools’ potential in increasing employee productivity

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Table of Content

1. Executive Summary – Global G Suite Technology Services Market
1.1. Market Summary
1.2. FACT.MR Analysis and Recommendations
1.3. Market White Spaces - Opportunity Assessment

2. Market Overview
2.1. Market Introduction
2.2. Market Definition
2.3. Market Taxonomy

3. Market Dynamics
3.1. Growth Drivers
3.2. Industry Challenges
3.3. Market trends

4. Associated Industry and Key Indicator Assessment
4.1. Forecast Factors and Relevance of Impact
4.2. Macro - Economic factors influencing demand
4.3. Scenario Forecast (Demand in optimistic, likely and conservative market conditions)
4.4. Wheel of Fortune Opportunity Analysis
4.5. Value Chain Analysis
4.6. Comparative Analysis
4.7. Survey & Statistics of G Suite
4.8. Financial Impact of G Suite
4.9. Market Extraction

To be Continue........

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Segmentation

The G Suite technology services market is segmented based on geographical regions, service types, organization types, and industries. According to the geographical regions, the G Suite technology services market is segmented into four regions – North America, Latin America, Europe, Asia Pacific (APAC), and Middle East & Africa (MEA).

Based on the types of G Suite technology services, the G Suite technology services market is segmented into six types of G Suite technology services – advisory services, migration services, change & management, training & support, and integration services, and design & deployment. According to the enterprise size, the G Suite technology services market is segmented into SMEs and large enterprises.

By end-user industries, the G Suite technology services market is categorized into leading end-user industries of G Suite technology services, such as retail, manufacturing, IT & telecom, healthcare, government, BFSI, education, real estate & construction, transportation and logistics, and media & advertising.

Competitive Landscape

The Fact.MR report features detailed information about the competitive landscape in the G Suite technology services market including company overview, product offerings, region-wise presence of the company, key financials, and SWOT analysis of each service provider in the G Suite technology services market.

The G Suite technology services providers enlisted in the report include Google Inc., Agosto, Inc., Capgemini SE, Maven Wave Partners LLC, Perpetual West Inc., SADA Systems, Coolhead Tech, Cloudypedia, Dito LLC, and BlueRange Technology.

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