Growing Up Milk Market: Burgeoning Birth Rates in the Asia-Pacific Provide a Fillip to Sales

Fact.MR recently published a report “Growing Up Milk Market - Global Industry Analysis 2013-2018 and Forecast, 2018-2027” to provide in-depth insights on important market dynamics that elucidates growth prospects of the growing up milk market. The values provided in the research report are derived from an extensive study of the growing up milk market, and thereby it can help stakeholders to develop apt business strategies in the coming future. The Fact.MR report also provides valuable and actionable insights on the regional outlook of the global market for growing up milk. This can help market players to target the right category of consumers and achieve improved sales in respective regions, and ultimately to make informationbased decisions. The information presented in the report on growing up milk can help market players to identify right opportunitiesFact.MR has actively published a new research study titled “Growing Up Milk Market” to its broad online database. This assessment works to discourse the major trends, opportunities and drivers motivating the Growing Up Milk Market during the period between 2017-2028. The insights structured for presenting the target market are procured from both primary research and secondary research, and are utilized for validation that is valuable to investors, manufacturers and new entrants.

According to a recent study published by Fact.MR, the growing up milk market will envisage an impressive 5.9% volume y-o-y growth in 2018 over 2017. The study reveals that the growing needs of the ‘new-age’ parents to find a convenient way of meeting nutritional requirements of their toddlers is mainly providing a fillip to the growth of the growing up milk market. The study also finds new avenues of growth for growing up milk manufacturers in developing countries in the Asia Pacific and the Middle East & African region.

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Asia-Pacific and MEA Markets Hold a Revenue Share of around 60% in Growing Up Milk Market

The study reveals that Asia-Pacific and the Middle East & Africa are the most lucrative regional markets for growing up milk, and the trend is likely to continue to remain preeminent in the upcoming years. According to Fact.MR, high fertility rates and low mortality rates in developing countries create a positive environment for growth of growing up milk market in these regions.

The fertility rate in the Asia-Pacific has been relatively higher in the past few years. After the Chinese government dropped the one-child policy, the birth rate in China has increased back up again by 7.9% to reach 17.86 million during 2014-2015, according to the National Health and Family Planning Commission (NHFPC). Consumers are becoming more aware of the importance of child nutrition, which in combination with rising birth rate is creating a higher growth potential for growing up milk market players in the region.

Burgeoning Birth Rates in the Asia-Pacific Provide a Fillip to Growing Up Milk Product Sales in the Region

According to the National Health and Family Planning Commission (NHFPC) statistics, after China dropped its one-child policy, the number of births in the country increased by 7.9% to reach 17.86 million in 2015 over 2014, and the number is likely to stand between 17-20 million in 2020. According to the World Fertility report published by the United Nations (UN), fertility rates in Asia remained relatively higher in Asian countries during 2010-2015, which creates a lot of sales potential for growing up milk products in Asian countries. Manufacturers in the growing up milk market are aiming to capitalize on the growing concerns among parents about the importance of toddler health to amplify sales of growing up milk products in the region, in the foreseeable future.

The report enlists leading stakeholders in the growing up milk market and provides useful information about important developments in the winning strategies of leading players in the growing up milk market. This section in the Fact.MR study aids readers to fathom the most recent developments in the growing up milk market with the help of insightful information about the leading manufacturers and other stakeholders in the market. Market players featured in the report include Nestlé SA, Danone, Abbott Laboratries, Kraft Heinz Co, Mead Johnson Nutrition Co., Meiji Holdings Co. Ltd., FrieslandCampina N.V, Hain Celestial, Hero group, and DePaul Industries.

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Maple Water Market: Diverse Uses of Maple Water Accelerating its Growth Globally

—The report on the maple water market offers key insights and forecast on the market. The latest report by Fact.MR on the maple water market provides details on the important factors impacting the growth of the maple water market and growth opportunity for market participants. The main objective of the maple water market report is to provide information on the market drivers, key trends, challenges, and opportunities. The data in the report is provided in the form of value and volume. The data and information on the market is provided with the help of primary and secondary research. The maple water market is likely to witness significant growth, with demand likely to surpass 16 million liters in 2018, according to a latest report by Fact.MR. The substantial growth in the maple water market is influenced by rise in the health-conscious population and growing demand for organic and natural food products.

The increasing demand for sugar alternatives and convenience food products in North America is leading to the rise in production and consumption of maple water. Increase in growth and plantation of sugar maple tree across eastern Canada and the northeastern US is also driving maple water consumption in the region.

Climate Change Threatens Maple Tree Impacting Maple Water Production

In recent years, maple water has gained much attention as the potential candidate and alternative to coconut and other plant-based water sources. However, maple water which solely depends on maple tree is being impacted by climate change. Studies have shown that rising temperatures and dry climate are affecting the maple trees. The warm temperatures across various regions is also resulting in maple trees to bud, diminishing the sap quality. As per the research by Proctor Maple Research Center, climate change has had an effect on maple tree. Moreover, the long-term impact of climate change can result in a shift in forest migration with maple trees moving in the North and other parts of New England.

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Limited Scientific Research Restraining Maple Water Market Growth

Maple water market is still at a very nascent stage, maple water is a newcomer among well-established plant-based drink such as coconut water. Hence, very limited research has been done on the maple water and its benefits. Moreover, limited scientific research has been carried that compare its benefits and effects on health compared to other alternatives.

The report also offers details on the important segments in the maple water market. The maple water market is segmented on the basis of nature, packaging type, sales channel, and flavor type. All the key segments in the maple water market are further divided into sub-segment

Diverse Uses of Maple Water Accelerating its Growth Globally

Owing to its nutritional benefits and with its natural and organic tag, maple water is being used on a large scale in the food industry. Maple water is widely used at restaurants across Canada and the US as a flavoring agent in various food items. Maple water is also replacing water, certain juices, and liquids in various food products such as flavored water, sports drinks, and functional beverages.

Maple water in the form of ice cubes is used in cocktails and as an ingredient in soups, sorbets, ice creams, and marinades. These factors and increasing use of maple water in various foods is likely to result in the significant growth in the maple water market.

Increasing use of maple sugar as a natural sweetener to produce maple taffy or maple toffee is also driving maple water demand. Moreover, the sap from the maple tree is also finding large application for fermenting, brewing, and distilling into a variety of alcoholic beverages.

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Competitive Landscape

The report on the maple water market offers detailed profiles of all the major companies in the market along with the data and insights on their market share. The report also provides SWOT analysis of the maple water market along with the dashboard view of the leading players the market. Key developments, latest trends, product portfolio, and key strategies of the leading players are also included in the report on the maple water market.

Nutraceutical Supplements Market: Tier 1 Players Hold 40-45% Revenue Share

Fact.MR has compiled a new study on nutraceutical supplements market and published a report  titled, “Nutraceutical Supplements Market: Global Industry Analysis and Opportunity Assessment, 2018 – 2027.” The nutraceutical supplements market report covers a comprehensive analysis of all the vital facets of the nutraceutical industry that hold significant influence on the growth of the nutraceutical supplements market in during the forecast period 2018-2027. The nutraceutical supplements market analysis is based on a thorough study of market drivers, challenges, opportunities and trends that have strong impact on the progress of the nutraceutical supplements market. The purpose of this rich study presented by Fact.MR is to elaborate the various market projections impacting the global Nutraceutical Supplements market during the period until 2027. This assessment delivers high-end statistics concerning market size (US$ Mn), Y-o-Y growth and revenue share (US& Mn) linked to different geographies and segmentation types. Readers can acquire precise insights about growth trends along with opportunities that are expected to reshape the overall structure of the Nutraceutical Supplements Market during the forecast period.

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According to Fact.MR study, demand for prebiotics & probiotics dietary supplements is rising rapidly and projected to register over 10% y-o-y in 2019. Increasing awareness regarding the use of probiotics to maintain good health and to reduce the risk of multiple diseases has led to a significant demand for prebiotics and probiotics as dietary supplements.

Herbal supplements and protein & amino acid supplements are projected to register comparable market revenues. Collectively, these segments will account for half the revenue share in 2019. Increasing preference for natural ingredients has led to a significant demand for herbal supplements.

The study finds that protein & amino acid supplements revenues are expected to grow at an impressive y-o-y of 8.7% in 2019. Rising levels of dietary protein intake in daily consumption are responsible for the rising sales of protein & amino acid supplements.

Softgel Remains Highly Preferred Form, Popularity of Capsules and Tablets to Grow

Fact.MR studied demand-supply scenario of different forms of nutraceutical supplements available. The study reveals that demand for the softgel form of nutraceutical supplements remained higher in the past few years and the status quo will be maintained in the coming years. In 2019, demand for softgels is projected to generate revenues worth over one fourth of the global revenues. Owing to the superiority in delivery format and enhanced bioavailability, demand for softgels will continue to grow steadily in the future. Liquid is another form which is highly preferred by consumers for nutraceutical supplements intake. Fact.MR finds that demand for liquid will closely follow softgels in the coming years.

A constructive research methodology has been adopted to garner unique insights and intelligence on nutraceutical supplements market and growth of nutraceutical supplements market for the forecast period of 2018-2027. The growth prospects and dynamics of nutraceutical supplements featured in the nutraceutical supplements market report have been procured from primary and secondary research methods conducted with utmost diligence for nutraceutical supplements market.

The nutraceutical supplements market has been segmented on the basis of product type, consumer orientation, form, sales channel, and region. By product type, the nutraceutical supplements market has been segmented into vitamins & minerals supplements, herbal supplements, protein and amino acid supplements, and prebiotics & probiotics dietary supplements.

The study estimates that North America held nearly 30% of nutraceutical supplements market share in 2018. As the prevalence of nutrition deficiencies continues to rise, Americans are highly dependent on dietary supplements to maintain good health. While Europe represented the second largest market for nutraceutical supplements in 2018, developing regions including Latin America and APEJ reported rapid expansion of nutraceutical supplements market. APEJ registered nearly US$ 16 billion nutraceutical supplements market and grew at 9% y-o-y in 2018.

Competitive Landscape - Key Highlights

• Abbott Laboratories completed the acquisition of Alere Inc. in 2017. As per the terms of the deal, Alere becomes a subsidiary of Abbott. This acquisition was in line with the Abbott’s strategy of garnering leadership across key business segments and geographies.


• Glanbia Plc. signed an agreement with Slimfast, a leading health & wellness and weight management brand, in the year 2018. This acquisition complements the existing portfolio of the company and is likely to play a key role in expansion of its nutrition portfolio.


• Amway acquired XS Energy, a California-based energy drink and snacks brand, in the year 2015. This acquisition was viewed as a strategic move by Amway to leverage the approach of XS apropos of connection with young entrepreneurs.


• On 31 March 2015, Koninklijke DSM N.V. (DSM) entered into the space of B2C personalized nutrition market with an investment in Mixfit Inc., a privately-held personalized nutrition solution start-up based in Boston, MA.

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Rising Awareness Regarding Health Benefits of Dietary Fibers Fuelling Adopotion

 The report on the insoluble fiber market published by Fact.MR offers key insights, and forecast on the market along with an in-depth analysis of the insoluble fiber market. The report on the insoluble fiber market also focuses on the micro-economic and macro-economic factors impacting the growth of the insoluble fiber market. The study also provides details on the market dynamics including latest trends, market drivers, challenges and growth opportunities in the insoluble fiber market. Key factors contributing to the growth of the insoluble fiber market is also included in the report.

According to the Fact.MR study, insoluble fiber market also benefited from a growing body of research linking regular intake to lower risk of irritable bower syndrome (IBS). According to the GI Society, prevalence of IBS is 11% globally, and a significant percentage of global population in still undiagnosed. A rise in demand for fiber-rich non-dairy beverages including flavored water, juices, and powered drinks is also driving demand for insoluble fiber.

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Rising Awareness Regarding Health Benefits of Dietary Fibers Fuelling Adopotion

A considerable shift in lifestyle and diet habits of people is driving demand for healthy foods and fiber-rich diets. Research on the benefits of fiber-rich diet on human health has had positive conclusions. According to the European Food Safety Authority, fiber rich food can improve weight management. Meanwhile, the World Cancer Research Fund (WCRF) projects that around 45% of bowel cancer can be prevented through proper diet and physical activity. Increasing research studies showing various health benefits of dietary fibers is driving demand for both soluble and insoluble fibers.

Market Structure

Segment-wise analysis of the insoluble fiber market helps to identify growth opportunities in the market. The insoluble fiber market is segmented on the basis of type, source, and application. These segments are further divided into sub-segments to offer in-depth analysis of insoluble fiber market.

Based on the type, the insoluble fiber market is segmented into Cellulose, Chitin and Chitosan, Hemicellulose, Fiber/Bran, Lignin, Resistant Starch, and Other types. By source, the insoluble fiber market is segmented into Fruits (Exotic Fruits, Citrus Fruits, and Other Fruits), Vegetables, Legumes, Cereals & Grains, and Other Sources.

On the basis of application, the insoluble fiber market is segmented into Functional Food & Beverages, Pet Food & Feed, and Pharmaceutical & Dietary Supplements.

North America is witnessing an increase in demand for insoluble fiber in various food products and beverages owing to increasing number of people suffering from gastrointestinal problems in the US and Canada. According to the data released by Center for Disease Control and Prevention, around 32.3 million people visit physician with disease of digestive system as primary diagnosis. Growing focus on prevention rather than cure, and increasing confidence in dietary solutions to treat digestive problems is fuelling sales of products rich in insoluble fibers. The report opines that North America will remain one of the key markets for insoluble fibers.

Favorable Initiatives and Recommendations Drive Adoption

According to the World Gastroenterology Organization, recommended dietary fiber intake varies across countries. Most of the guidelines usually recommend intake of >20g/day. However, actual dietary fiber intake is below recommended levels in many countries across the world.

Consumption of fiber intake in developing regions as well as developed nations including Europe and the US is far below the recommended level by regulatory bodies. This is resulting in long-term implications for public health including heart diseases, stroke, gastrointestinal disorders, increasing cases of type 2 diabetes, and obesity.

Competitive Landscape: Notable Highlights

• Nexira has entered into a partnership with Synthite to produce acacia gum at Synthite’s manufacturing plant in Tamil Nadu, southern India.


• DowDuPont™ acquired FMC Corporation’s Health & Nutrition Business, except its Omega-3 business.


• CP Kelco is planning to invest in the expansion of production capacity and building capabilities for its key products. The company is likely to increase capacities at its facilities in China and the US. CP Kelco also announced its plan to increase pectin production capacity by 15% at its facility in Denmark.


• GPC launched agglomerated tapioca-based MALTRIN ^® products with focus on supply in Europe and surrounding markets. Moreover, the company has also received Non-GMO Project Verification at its production facility in Washington, Indiana for corn syrup solids and maltodextrin.

The report offers detailed profiles of the leading players in the insoluble fiber market. The report conducts thorough research on market players including Ingredion Incorporated Chr. Hansen Holding A/, Unipektin Ingredients AG, NEXIRA, SunOpta, Inc., CP KELCO, E. I. du Pont de Nemours and Company, Tate & Lyle PLC, Cargill Incorporated, Grain Processing Corporation, TIC GUMS INC, Archer Daniels Midland Company, Roquette Frères, Rettenmaier & Söhne GmbH Co. KG, Südzucker Ag, Barndad Nutrition, International Fiber Corporation, Emsland-Group, and others.

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Anthocyanin Market: Increasing Propensity for Nutritional Supplements to Pave New Avenues

Fact.MR has compiled a new study on anthocyanin market and published a comprehensive report on the same highlighting all the latest insights and intelligence vital for gauging growth of anthocyanin  market. The anthocyanin market report offers a deep-dive into all the vital factors and trends having significant impact on the growth of the anthocyanin market during the forecast period 2019 to 2027. The anthocyanin market report is based on an end-to-end study of all the pivotal growth drivers, restraints, opportunities, and prevalent trends having entrenched impacts on progress of anthocyanin market. Evolving consumer preference for natural products with enhanced stability continues to drive anthocyanin demand. According to Fact.MR’s latest study, demand for anthocyanins is likely to surpass 398 thousand kilos in 2019, up from 383 thousand kilos in 2018. According to the study, the prevalent use of additives in the food and beverage industry is providing a substantial fillip to the sales of anthocyanins. The report associates surging adoption of anthocyanin in food and beverage products with the impact of vibrant colors on consumer perceptions. Some of the key influencing factors discussed in detail in the report include,

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Bakery and Confectionery Remains the Largest End Use Industry

The report also unveils that growing propensity of the new-age consumers for cognitive well-being is encouraging them to switch to healthy alternatives, which is likely to pave new avenues for intensified proliferation of anthocyanin into food supplements.

“Use of anthocyanin in pharmaceutical and specialty drugs is also scaling by considerable figures, owing to its benefits apropos of coronary heart diseases and cardiovascular disorders. With well-established anti-oxidant and anti-inflammatory abilities, anthocyanin is also gaining steady prominence in skin care and dermatological applications”, Senior Analyst, Fact.MR

Increasing Propensity for Nutritional Supplements to Pave New Avenues

Rising concerns for cognitive well-being have spurred the consumption of nutritional supplements. With proper nutrition demonstrating great potential in maintenance and improvement of brain health and function, people are highly convinced to replace their conventional foods with functional and nutritional supplements. Among a myriad of plant-based pigments with nutritional wellness, anthocyanin has been swiftly gaining acceptance for use in foods and beverages.

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Anthocyanin Market Structure

The anthocyanin market has been segmented on the basis of source, end use industry, sales channel, and region. By source, the anthocyanin market has been segmented into fruit based anthocyanin, vegetable based anthocyanin, legumes & cereals based anthocyanin, and other source based anthocyanin. By end use industry, the anthocyanin market has been segmented into bakery and confectionery, dairy and beverage, soup, sauces and spreads, pharmaceutical, cosmetic and personal care industry, and animal feed. By sales channel, the anthocyanin market has been segmented into direct sales, distributors/suppliers, and online sales.

Anthocyanin Market Represents a Fragmented Landscape

The anthocyanin market represents a fragmented landscape and the tier 1 players account for nearly 15-25% of revenue share. According to the report, the market is characterized by wide-spread presence of regional players, which further intensifies the competition level in the global market landscape. The anthocyanin market is likely to witness a massive influx of new and emerging players with a vision of capitalizing on the growing demand for natural colors over synthetic ones.

Sales of anthocyanin are likely to thrive across the key regions of North America, driven by rising proclivity for natural food colorants by the health-sensitive demographic. Europe is likely to be the second-largest market in terms of demand for anthocyanin and is likely to retain its lucrativeness, on the back of bolstering preference for naturally derived antioxidants.

Competitive Landscape - Key Strategies and Developments

• Sensient Technologies Corporation acquired the natural color business of GlobeNatural, a Peru-based natural food and ingredient enterprise, in the year 2018. This acquisition was aimed at amelioration of product portfolio and manufacturing capabilities of the company.


• DDW The Color House acquired KleurCraft™ portfolio of coloring foods from SVZ International, in the year 2015. This acquisition enabled the company to proliferate in the flourishing ingredient segment of coloring foods while strengthening the company’s offerings across multiple hues for customers.


• Chr. Hansen Holding A/S focused on expanding its natural color business in North America in the year 2018 by purchasing a manufacturing facility in Wisconsin. This expansion will enable the company to serve the evolving needs of US customers through their exclusive and distinguishable offerings.


• Archer Daniels Midland Company (ADM) announced proposed acquisition of Neovia, an international manufacturer of animal nutrition products, in the year 2018. This acquisition was an addition to the company’s integrated nutrition portfolio.

Apart from the forenamed, the anthocyanin market report also features other players operating in the global market space. The remaining players featured in the report on anthocyanin market include Symrise AG, Cayman Chemical Company, Extrasynthese, Organic Herb Inc., ROHA Dyechem Pvt. Ltd, Secna Group, and Vinayak Ingredients India Pvt Ltd.

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