Dancing miracle

Dancing miracle

The commercial interspersed

2016-08-31 10:34:22 | 日記


A round of meetings ensued. Jobs flew down to talk to Jimmy Iovine, whose Interscope records distributed U2, at his house in the Holmby Hills section of Los Angeles. The Edge was there, along with U2’s manager, Paul McGuinness. Another meeting took place in Jobs’s kitchen, with McGuinness writing down the deal points in the back of his diary. U2 would appear in the commercial, and Apple would vigorously promote the album in multiple venues, ranging from billboards to the iTunes homepage. The band would get no direct fee, but it would get royalties from the sale of a special U2 edition of the iPod. Bono believed, like Lack, that the musicians should get a royalty on each iPod sold, and this was his small attempt to assert the principle in a limited way for his band. “Bono and I asked Steve to make us a black one,” Iovine recalled. “We weren’t just doing a commercial sponsorship, we were making a co-branding deal serviced apartments hk.”

“We wanted our own iPod, something distinct from the regular white ones,” Bono recalled. “We wanted black, but Steve said, ‘We’ve tried other colors than white, and they don’t work.’” A few days later Jobs relented and accepted the idea, tentatively.
high-voltage shots of the band in partial silhouette with the usual silhouette of a dancing woman listening to an iPod. But even as it was being shot in London, the agreement with Apple was unraveling. Jobs began having second thoughts about the idea of a special black iPod, and the royalty rates were not fully pinned down. He called James Vincent, at Apple’s ad agency, and told him to call London and put things on hold. “I don’t think it’s going to happen,” Jobs said. “They don’t realize how much value we are giving them, it’s going south. Let’s think of some other ad to do.” Vincent, a lifelong U2 fan, knew how big the ad would be, both for the band and Apple, and begged for the chance to call Bono to try to get things on track. Jobs gave him Bono’s mobile number, and he reached the singer in his kitchen in Dublin .

Bono was also having a few second thoughts. “I don’t think this is going to work,” he told Vincent. “The band is reluctant.” Vincent asked what the problem was. “When we were teenagers in Dublin, we said we would never do naff stuff,” Bono replied. Vincent, despite being British and familiar with rock slang, said he didn’t know what that meant. “Doing rubbishy things for money,” Bono explained. “We are all about our fans. We feel like we’d be letting them down if we went in an ad. It doesn’t feel right. I’m sorry we wasted your time .”

Vincent asked what more Apple could do to make it work. “We are giving you the most important thing we have to give, and that’s our music,” said Bono. “And what are you giving us back? Advertising, and our fans will think it’s for you. We need something more.” Vincent replied that the offer of the special U2 edition of the iPod and the royalty arrangement was a huge deal. “That’s the most prized thing we have to give,” he told Bono.


most ridiculous figure

2016-08-12 12:23:31 | 日記


I dont exactly know, said Mr. Bounderby, how I come to be favoured with the attendance of the present company, but I dont inquire. When theyre quite satisfied, perhaps theyll be so good as to disperse; whether theyre satisfied or not, perhaps theyll be so good as to disperse. Im not bound to deliver a lecture on my family affairs, I have not undertaken to do it, and Im not a going to do it. Therefore those who expect any explanation whatever upon that branch of the subject, will be disappointed - particularly Tom Gradgrind, and he cant know it too soon. In reference to the Bank robbery, there has been a mistake made, concerning my mother .

If there hadnt been over-officiousness it wouldnt have been made, and I hate over-officiousness at all times, whether or no. Good evening!Although Mr. Bounderby carried it off in these terms, holding the door open for the company to depart, there was a blustering sheepishness upon him, at once extremely crestfallen and superlatively absurd. Detected as the Bully of humility, who had built his windy reputation upon lies, and in his boastfulness had put the honest truth as far away from him as if he had advanced the mean claim (there is no meaner) to tack himself on to a pedigree, he cut a. With the people filing off at the door he held, who he knew would carry what had passed to the whole town, to be given to the four winds, he could not have looked a Bully more shorn and forlorn, if he had had his ears cropped world university ranking.

Even that unlucky female, Mrs. Sparsit, fallen from her pinnacle of exultation into the Slough of Despond, was not in so bad a plight as that remarkable man and self-made Humbug, Josiah Bounderby of Coketown.Rachael and Sissy, leaving Mrs. Pegler to occupy a bed at her sons for that night, walked together to the gate of Stone Lodge and there parted. Mr. Gradgrind joined them before they had gone very far, and spoke with much interest of Stephen Blackpool; for whom he thought this signal failure of the suspicions against Mrs. Pegler was likely to work well.

As to the whelp; throughout this scene as on all other late occasions, he had stuck close to Bounderby. He seemed to feel that as long as Bounderby could make no discovery without his knowledge, he was so far safe. He never visited his sister, and had only seen her once since she went home: that is to say on the night when he still stuck close to Bounderby, as already related 


blood on the last page

2016-08-04 13:48:52 | 日記

“When you return to Germany, you may tell whatever you please. Speak, write, publish; it is of no importance. The works published against us do no harm to any one, unless, perhaps, to their authors. You are free to relate the adventure. If you paint, faithfully, what you have seen the good people of Europe will accuse you of traducing an illustrious and oppressed people. Our friends, and we have many among men of sixty, will tax you with levity, caprice, and even of ingratitude. They will recall that you have been the guest of Hadgi-Stavros and mine; they will reproach you with having broken the holy laws of hospitality. But the most pleasing thing of the whole will be, that no one will believe you. The public will place no confidence in seeming lies. Try to persuade the cockneys of Paris, of London, of Berlin, that you have seen a Captain of the standing army, embraced by a chief of banditti 。

A company of choice troops acting as guards to Hadgi-Stavros’ prisoners, in order to give him the opportunity of capturing the army coffers! The highest State functionaries founding a stock company for the purpose of plundering travelers! As well tell them that the mice of Attica have formed an alliance with the cats, and that our sheep take their food from the wolves’ mouths! Do you know what protects us against the displeasure of Europe? It is the improbability of our civilization. Happily for the kingdom, everything which will be written against us will be too unnatural to be believed. I can cite to you a little book, which is not in praise of us, although it is accurate from beginning to end. It has been read, somewhat, everywhere; in Paris they found it curious, but I know of only one city where it seemed true! Athens! I do not prevent you from adding a second volume, but wait until away; if not, there possibly might be a drop of .”

“你一个人就在我的秘密之中,英国人相信我已经把他们从哈吉 - 他们会制造他们,他们会制造他们,我们会为孩子们,我们会为孩子们,我们将从scironian岩石的公里,当我的教父缺席时,我会保护你免受这些女士们的。

I will borrow your tent. You ought to see, Monsieur, that I have a more delicate skin than this worthy Hadgi-Stavros, and that I ought not to expose my complexion to the changes of temperature! What would be said, on the 15th, at the Court Ball if I presented myself brown as a peasant? I must, moreover, give those poor captives the benefit of my society; it is my duty as their liberator. As for you, you will sleep here in the midst of my soldiers. Permit me to give an order, which concerns you. Ianni! Brigadier Ianni! I confide Monsieur to thy care! Place around him four guards, who will watch him night and day, accompany him everywhere, fully armed. Thou wilt relieve them every two hours. Forward bull bear!”