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Brand Reputation] August 2023 K-POP Female Group TOP 30: From

2025-04-03 22:02:37

Brand Reputation] August 2023 K-POP Female Group TOP 30: From
ブランド評判] 2023年8月K-POP女性グループTOP30：から

Brand Reputation] August 2023 K-POP Female Group TOP 30: 1st NewJeans, 2nd BlackPink, 3rd Le Sserafim

The brand reputation of K-POP female groups in August 2023 has been released. 1st place was "NewJeans", which released a new album last month, 2nd place was "BlackPink", and 3rd place was "Le Sserafim".

The Korea Corporate Reputation Research Institute measures and announces the reputation index (participation index, media index, communication index, community index) of various brands in Korea every month. This brand reputation is the result of big data analysis from July 13, 2023 to August 13, 2023.

This ranking is announced by measuring the reputation index (participation index, media index, communication index, community index) of various brands in Korea.

And so, following last month, NewJeans is in first place this month as well. Last month, (G)I-DLE was in second place, BlackPink in third, aespa in fourth place, and IVE in fifth place.

What makes me feel a little strange (?) is IVE's ranking.

Last month it was fifth place, and this month it's fourth. Their comeback title song "IAM" has become a long-running hit, and the video continues to be played on YouTube and other sites with overwhelming popularity.

Their cover dances are also very popular.

As far as I know, this is also popular in a way that does not rival the number of cover dances by other girls.

I feel this when I watch the video of them doing it.
The number of spectators (onlookers) also seems unusually large.

But that's not all.
Even with her solo activities, Wonyoung is the one who makes the news, attracts attention, and attracts large numbers of reporters.

I would like to know if these are properly reflected in the media index and community index.

It's the same with Melon Chart. Even if they are ranked low, IVE always has a lot of numbers displayed on the right. Even if they are ranked low, the numbers there always make the biggest impression.

Currently, IVE is on top. The numbers show that clearly.
Even with KBS's "Jamboree," it was clear that they made that news because they saw IVE as the group with the most influence on the viewer ratings.

I think NewJeans is about second in popularity after IVE in Korea.
Globally, their popularity is certainly on the rise, but they have not yet surpassed BLACKPINK.

They have not yet reached second place or higher, either domestically or globally. That's probably what NewJeans is now.

NewJeans is my favorite girl group, and I'm sure they will take over from BLACKPINK. However, it's still hard to say it's a proud and proud first place.

◆[August 2023 K-POP girl group brand reputation]

①Newjeans
②BlackPink
③Le Sserafim
④IVE
⑤(G)I-DLE
⑥Oh My Girl
⑦TWICE
⑧Red Velvet
⑨NMIXX
⑩Girls' Generation

⑪aespa
⑫Mamamoo
⑬Apink
⑭fromis_9
⑮STAYC
⑯ITZY
⑰WJSN
⑱DreamCatcher
⑲H1-key
⑳Kep1er

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