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Premium showcase (Red Velvet) in November







Premium showcase (Red Velvet) in November
11月にプレミアムショーケース(Red Velvet)



Appeared in EXO & NCT 127 & Red Velvet "a-nation"! The venue was noisy with the overwhelming stage



Red Velvet is Girls' Generation's second younger sister group after f(x). If f(x), who is currently on hiatus, cut out the graceful and cool parts of Girls' Generation, Red Velvet can be said to inherit the lovely and friendly parts.
The girls boom that started in 2010 has progressed while resonating innocence and coolness. What formed that flow was the power of dance, which became the legs of the song.


However, as a result of the increase in the number of girl groups, the attractiveness of the dance performance itself has decreased. It was the character power of each member that took over.
KARA and Girls' Generation resonated with their innocence and coolness, successfully debuting in Japan, and they were quick to appear on TV and have other girls remember their names and faces.
By the time other girls came to Japan riding the second wave, KARA and her SNSD fans were already seeing each other as rivals and showing no interest in other girls.
"I like this girl"
"That child is the second"
And so on, they even started ranking their favorite members.
Fans interested in the freshness of K-pop were mostly split between KARA and her Girls' Generation.
The fans who were waiting for the girls who came later were the few who had prior knowledge through networks such as YouTube, and the hip-hop style of 2NE1, which was completely different from KARA and her SNSD. They were the ones who had been waiting for Girls.
In fact, 2NE1 and T-ARA were the only girls who had a presence in Japan during the first boom period, other than KARA and her Girls' Generation.


SM Entertainment also continued to make Girls' Generation successful in Japan, but f(x) didn't seem to work well. It seems to have been reasonably good elsewhere, but in Japan it was not possible to draw out the rise in popularity. Although they had dignity and coolness, they were not able to produce familiarity as a team. If the young Krystal and Sulli, not Amber, could interact well with the fans, they would have been able to do a little more fulfilling activities. Looking at the current state of inactivity, I wonder if it was a group that was always awkward with teamwork...?


“Red Velvet is gaining popularity in Japan as well, with women in their teens and twenties imitating their makeup and fashion.”
But what about the girls who stood on the stage of "a-nation"? Were you able to appeal your friendliness well? Because they are so popular in South Korea, they should have been able to advance to Japan sooner, but even from a global perspective, Red Velvet's popularity is stable. Much more stable than MAMAMOO.
Red Velvet will hold a premium showcase at Ebisu The Garden Hall on November 6th this year.
"I'm preparing hard because it's the first time I'm standing in front of Japanese fans."

The goodness of Red Velvet is beginning to be understood little by little.
I'd like to pay attention to the November showcase to see if Girls' Generation's younger sister can demonstrate her strength.



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