Premonition of a big hit, IZ*ONE "La Vie en Rose"
빅히트의 예감, IZ*ONE 『La Vie en Rose』
All eyes were on the Japanese girl group ‘IZ*ONE’s’ entrance to ‘Music Bank’. The 12 members, unified in red mufflers, headed to their first popular music program rehearsal on the morning of the 2nd.
‘IZ*ONE’ made their official debut on the 29th of last month with the release of their first mini-album ‘COLOR*IZ’.
They are already considered one of the top candidates for the “Rookie of the Year” award.
They will make their music program debut on ‘M Countdown’ on the 1st and appear on ‘Music Bank’ on the 2nd.
With hot interest focused on each program that ‘IZ*ONE’ appears on, anticipation is rising for what kind of performance they will show.
Also, "IZ*ONE" has confirmed their attendance at the "2018 AAA (Asia Artist Awards)" to be held on the 28th.
And today, it was announced that they will be appearing on the "2018 MAMA FANS' CHOICE in JAPAN" on the 12th of next month with "BTS" and "TWICE."
(From K-POP News)
At 6 PM on the 29th, IZ*ONE released the music source for their debut album's title song "La Vie en Rose."
And an hour later, at 7 PM, it reached #1 on Bug's real-time music chart.
Following this trend, they swept the upper ranks of many music charts, such as Melon 9th, olleh MUSIC 8th, NAVER MUSIC 10th, genie MUSIC 8th, and Mnet 6th.
This popularity is not an ordinary thing.
It seems that the feeling I got from their music has been transmitted to the back side of the Earth.
Of course, it's not just Billboard that felt that way.
After witnessing the activities of popular groups like BTS, Billboard, the most authoritative music media in the US, has also been covering the rookie K-pop girls' group in a big way these days.
The activities of (G)I-DLE and LOONA, who are strong candidates for the Rookie of the Year award, were definitely in the spotlight.
The reason they were in the spotlight was because they had a corresponding response in the US market and were creating consistent results with their activities.
However, in the case of IZ*ONE, they were treated differently.
IZ*ONE achieved results in a different way than the girls before.
It was a great feat to hit the number 1 spot on the real-time music charts in just one hour after their debut.
Isn't it the first time since BLACKPINK that a rookie group has shown such activity from a no-show...?
This response has not yet shown any signs of weakening.
It was very natural for Billboard to cover it so well.
What is it about them that has drawn such a response?
The unexpectedness lies in the fact that young girls, even with a 14-year-old member, confidently challenged 'pure sexy' and showed off a pure sexy dance and pitiful falsetto that we have never seen before.
Many fans seem to have been bewildered by the debut of the girls who smelled fresh.
The fact that the number of plays of the MV seemed to stagnate for a while may have been a mixture of surprise and bewilderment.
But now, they are completely immersed in a refreshing pace.
The fact that the debut song was contrary to expectations can be seen in the many comments that were passed on.
However, there are not many voices of disappointment.
It was a little different from what was expected, but it is a good song, and the voice is overwhelming.
At one time, Hyuna of 4Minutes became popular by making sexy music as a solo and making K-POP known in the West.
Billboard covered her and praised her.
They even covered Hyuna as one of the promising young singers who are shining in the world.
However, neither HyunA nor Pominis were very popular in Korea.
They could not hold concerts in Korea, and they gathered fans by performing on the street.
HyunA's Western-style sexiness was excessive, and although it became a hot topic in Korea, it didn't seem to settle down.
However, sexiness was not barren in this land.
This summer, innocent and sexy music became popular.
The main character was Apink.
Apink is a girl group that only did innocent music until their contract period was over.
They gathered and discussed.
"We've had our fill of innocent songs, so let's try something a little different? We want to try our own sexy style."
I don't know if that's how "i'm so sick" was born.
However, this song is definitely a sexy song.
All the members, including Nawoon, are concentrating their falsetto and dance to give a sexy performance.
However, strangely, the sexiness that turns the eyes is not conveyed on that stage. Sexy is something that Apink feels good about.
I'm not sure if the production team that created the music for 'La Vie en Rose' had this in mind.
You don't have to think of using IZ*ONE's innocence (transcendence of perfection) to target "the soil under the willow tree."
The official MV for this song is expected to surpass 100 million views (a huge number).
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