Reader's Digest 10月号のTECH GUYの記事は電子書籍リーダーの話でした。その中に覚えたい単語がありました。
Barnes & Noble has recently released an update of its baseline Nook, while still keeping its flagship Color model, which is more of a low-end Android tablet. Launched with the tagline 'The Simple Touch Reader,' the new Nook has been redesigned to tackle the Kindle in its key areas of strenght: usability and sole dedication to providing a pure reading experience.
文中の "tagline" が覚えたい単語です。意味は文脈からして 'The Simple Touch Reader' を示しているので、キャッチフレーズの様な意味と推測できますが、辞書で確認します。
・Merriam-Webster's Online Dictionary:
1: a final line (as in a play or joke); especially : one that serves to clarify a point or create a dramatic effect
2: a reiterated phrase identified with an individual, group, or product : slogan: Examples of TAGLINE: the tagline from the drug campany's ad campaign backfired and quickly became fodder for late-night comedians
Merriam-WebsterはEnglish Learners版というのもあり、そこでは同じ "tagline" を次ぎの様に説明しています。
1: a memorable phrase or sentence that is closely associated with a particular person, product, movie, etc: the movie's famous tagline
2: the words at the end of a joke, story, etc. : punch line
この例では余り顕著ではありませんが、English Learners版は易しい英語で説明してあるのが特色です。
・Oxford English Dictionary: North American informal: a catchphrase or slogan, especially as used in advertising, or the punchline of a joke: ‘struggling to save their marriage’ is a tabloid tag line that has become permanently affixed to the couple
"tagline" は "tag line" の二語で掲載している辞書の方が多いようです。
Barnes & Noble has recently released an update of its baseline Nook, while still keeping its flagship Color model, which is more of a low-end Android tablet. Launched with the tagline 'The Simple Touch Reader,' the new Nook has been redesigned to tackle the Kindle in its key areas of strenght: usability and sole dedication to providing a pure reading experience.
文中の "tagline" が覚えたい単語です。意味は文脈からして 'The Simple Touch Reader' を示しているので、キャッチフレーズの様な意味と推測できますが、辞書で確認します。
・Merriam-Webster's Online Dictionary:
1: a final line (as in a play or joke); especially : one that serves to clarify a point or create a dramatic effect
2: a reiterated phrase identified with an individual, group, or product : slogan: Examples of TAGLINE: the tagline from the drug campany's ad campaign backfired and quickly became fodder for late-night comedians
Merriam-WebsterはEnglish Learners版というのもあり、そこでは同じ "tagline" を次ぎの様に説明しています。
1: a memorable phrase or sentence that is closely associated with a particular person, product, movie, etc: the movie's famous tagline
2: the words at the end of a joke, story, etc. : punch line
この例では余り顕著ではありませんが、English Learners版は易しい英語で説明してあるのが特色です。
・Oxford English Dictionary: North American informal: a catchphrase or slogan, especially as used in advertising, or the punchline of a joke: ‘struggling to save their marriage’ is a tabloid tag line that has become permanently affixed to the couple
"tagline" は "tag line" の二語で掲載している辞書の方が多いようです。
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